Women control $20 trillion in annual consumer spending globally. Women also make up about half of the video gaming population but less so for miniature gaming, where we see a lack of representation on the table. If you start representing us in an equal manner to our male counterparts, you will see an increase in sales to women. Everywhere I turn, be it a Rogue Trader RPG Arch-Militant or a Dark Heresy RPG Inquisitor or an Adeptas Sororitas or an Imperial Commissar, the women that are depicted by Games Workshop are on the whole sexualized. Should I just be happy that we are depicted at all? I don’t believe so.

Let's go over the female heros in general, the Waywatcher and the Bright Wizard. The Waywatcher is depicted as a fast moving range class while the Bright Wizard relies on spells at a distance to be effective. Now why can't we involve a female character that is strong at a melee range? It all comes back to the male dominated game dev scene. Men want to be the powerful classes that can hack and slash and if they do decide to add female characters to the game it's best if they are ranged classes because they're seen as weak and unable to defend themselves up close. We see it time and time again in nearly every video game. The men are able to go upclose and deal damage and defend the women who are standing in the back. As a female gamer myself I'd like to be represented as strong and independent from male intervention. To best increase profit from sales game devs should include strong women in their games to attract the female gamer audience.

If Warhammer wants to attract the female gamer audience they must appeal to them. That means representing women as strong characters and introducing more women into the series. We need to have a balance of male to female characters like we do with most social media. This is entertainment at it's core and to entertain the other half of the gaming population game devs must appeal to the female demographic. It not only promotes growth for their game it also diminishes the idea that women are weak, an idea that must be removed from our society so it can function properly without having social conflict between the sexes.