and you just lost it

Congratulations. You are now playing the game (if you weren't already).
The game is very simple.
-You are always playing the game.
-You cannot win. You can only lose.
-You lose whenever you remember the game. you have to announce out loud "I lose"
-After you lose you have 30 minutes during which you can remember the game without losing.
-as soon as you mention the game to anyone. They begin playing as well.
-The goal of the game is to have everyone on Earth playing.