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They want FIFA and Madden money. Everything else is gravy on top.
Battlefailed 6 will do well initially. But the counts will fall very quickly, being people do not get into those run and gun games anymore. It's boring.
Now its all about the Battle Royale zoomers and Mil Sim milennials.
As far as sports, i try demos of these games every year, and they just get even worse.
So now the Saudis will take a crack at it. Good luck. They're gonna need it.
Trump letting the Saudis get the NFL License? Uh boy.
It would only be the game license, which is fine. EA holds the publishing right to "nearly" every sport imaginable already.
Eh, the Saudis are his friends, because <giant sacks of cash>.
“On 2 October 2018, Jamal Khashoggi, a Saudi dissident journalist, was killed by agents of the Saudi government at the Saudi consulate in Istanbul, Turkey.[4][5] Khashoggi was ambushed and strangled by a 15-member squad of Saudi operatives.[6][7] His body was dismembered and disposed of in some way that was never publicly revealed.[8] The consulate had been secretly bugged by the Turkish government and Khashoggi's final moments were captured in audio recordings, transcripts of which were subsequently made public.”
https://en.m.wikipedia.org/wiki/Assassination_of_Jamal_Khashoggi
They have a stake in Nintendo btw. The red on Mario looks different in that light, right?
https://www.gamesindustry.biz/saudi-arabia-trims-stake-in-nintendo
Far more worrying to me is the private equity involvement. Those guys strip companies for parts and leave the rusted hulk in a bad neighborhood.
Not my knowledge, happy to be stand corrected.
EA is reportedly about to be sold in a record-setting $50 billion buyout to an investor group that includes private equity and Saudi Arabia
As reported by the The Wall Street Journal, gaming giant EA is set to go private—that is, no longer be traded on the stock market—in a $50 billion deal with an investor group. This would be the largest such leveraged buyout ever recorded.
According to the WSJ's anonymous sources, EA could be sold for as much as $50 billion, though the final price has not yet been agreed on, and EA has an estimated market value of $43 billion. The group of investors reportedly includes the private equity firm Silver Lake and the government of Saudi Arabia's Public Investment Fund.
The deal could be announced as early as next week, and would be the largest leveraged buyout ever recorded. A leveraged buyout is when a private equity firm uses a significant amount of borrowed money to seal the deal, with the asset set to be acquired used as collateral in the debt.
This effectively leaves the acquired company liable for the debt—if its income can't adequately service the debt, it will bear the consequences of a default, not the investors who made the purchase, and that usually means closures and layoffs. As reported by the Los Angeles Times, one such leveraged buyout eventually resulted in bankruptcy and closure for the once-ubiquitous toy retailer, Toys R Us.
The fact that the reported cost of the deal—up to $50 billion—is close to EA's estimated value (what's $7 billion between friends?) could give reason for optimism that EA's debt burden would be proportional to its means. Even aside from eventual bankruptcy, though, there's precedent for acquisitions like this causing massive disruptions to the company: Microsoft cut 1,900 jobs at Xbox in January 2024 shortly after its acquisition of Activision-Blizzard, and Blizzard Entertainment was heavily affected in particular.
The other known quantity in the purported deal, the Saudi Arabian Public Investment Fund, has been making inroads in games for several years as part of a multifaceted push into global media and entertainment. This has included:
Sports: Saudi Pro League Football, LIV Golf, the Professional Fighters League.
Entertainment: Investment in Hollywood films. Ownership stakes in gaming companies like Nintendo and Capcom, including a 10% stake in EA prior to this deal.
Sports Entertainment: Saudi Arabia made a $1 billion deal in 2018 to host major WWE events in the kingdom, and the promotion recently announced that Wrestlemania 43 will be held in Riyadh in 2027.
Critics of the Saudi Arabian government have called this practice "sportswashing," or using a growing influence and ubiquity in the entertainment industries to distract from the government's human rights record.
EA, much like its competitor Ubisoft, has struggled in recent years. Once formidable titans, both have been left behind as consolidation efforts have turned Microsoft and Sony into unassailable super heavyweights. At the same time, smaller publishers like DreadXP, Devolver, and Playstack have become ubiquitous at the other end of the budget spectrum.
EA lost the lucrative FIFA license, leading to its new, genericized EA FC series. Beloved RPG developer BioWare was sharply downsized after Dragon Age: The Veilguard proved a relative sales failure. The impending release of Battlefield 6, which has seen massive beta numbers and a positive critical reception, is looking like a much-needed win for the company.
Should the deal go through, here are some of the major studios and games that could be affected:
BioWare: Mass Effect and Dragon Age.
Respawn: Titanfall, Apex Legends, the Star Wars: Jedi series.
DICE (and the other 'Battlefield Studios'): Battlefield and Mirror's Edge
Maxis: The Sims 4 and Project Rene.
The Madden NFL and EA Sports College Football series (and other EA Sports games).
The dormant Dead Space and Need for Speed series.
The once-dormant Skate, recently resurrected.
The Command & Conquer series.
The Origin Systems back catalogue, including Ultima and Wing Commander. Pepperidge Farm remembers.
https://www.pcgamer.com/gaming-industry/ea-is-reportedly-about-to-be-sold-in-a-record-setting-usd50-billion-buyout-to-an-investor-group-that-includes-private-equity-and-saudi-arabia/
Silver Lake actually have a verifiable record of turning companies around. (No comment on the PIF.)